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Business Development Manager – AV & Live Events
| Location | Sussex |
| Salary | £40,000-£60,000 |
| Benefits | Company Benefits & Bonus |
| Job Ref | 12365 |
| Job Type | Permanent |
| Job Posted | 4th Nov 2026 |
Job Description
We are recruiting on behalf of a leading international audio-visual and live events production company that delivers innovative technical solutions for the entertainment, corporate and live events industries.
With over 20 years of experience and operations spanning 12 countries, our client has established an impressive reputation for delivering high-quality technical production services and supporting some of the most ambitious live events and productions.
Specialising in audio, video, lighting, rigging and staging, the business combines cutting-edge technology with creative expertise to deliver exceptional experiences for clients across a wide range of sectors.
As part of its continued growth, our client is seeking a driven and commercially focused Business Development Manager to generate new business opportunities, develop client relationships and drive revenue growth
• Proactively identify and generate new business opportunities across the AV, live events and entertainment sectors.
• Build and maintain a strong pipeline of prospective clients through networking, cold outreach and business development activities.
• Manage the complete sales cycle, from initial prospecting and client engagement through to proposals, negotiations and closing deals.
• Develop and present compelling technical and commercial proposals tailored to client requirements.
• Promote the company's full range of AV and technical production services, including audio, video, lighting, rigging and staging.
• Achieve monthly new business sales targets and contribute to overall revenue growth.
• Negotiate commercial agreements while maintaining agreed profit margins.
• Build strong relationships with new clients to encourage repeat business and long-term partnerships.
• Maintain accurate CRM records, sales forecasts and pipeline reports.
• Represent the business at industry events, networking opportunities and client meetings.
Skills & Experience
• Proven experience in business development or new business sales, ideally within the AV, live events, technical production or related industries.
• Strong B2B sales experience with a demonstrable track record of generating leads and securing new business.
• Confident in prospecting, cold outreach, presenting proposals and negotiating commercial agreements.
• An understanding of AV technology, equipment rental or technical event production would be highly advantageous.
• Experience using Current RMS or similar rental management software would be desirable.
• Excellent communication, presentation and relationship-building skills.
• A commercially driven mindset with the motivation to achieve and exceed sales targets.
• Strong organisational skills and experience managing sales pipelines and CRM systems.
• A full UK driving licence and willingness to travel to client meetings and pitches.
What's on Offer
• Competitive basic salary with performance-related commission.
• Opportunity to join an established international business with a strong reputation in the live events industry.
• Access to an extensive range of cutting-edge AV technology and technical production services.
• Autonomy to develop new business opportunities and build your own client portfolio.
• Supportive and collaborative working environment.
• Genuine opportunities for professional development and career progression.
This is an excellent opportunity for an ambitious sales professional who enjoys winning new business and wants to play a key role in the continued growth of an established AV and live events organisation.
Vacancy Tags: AV Management, Live Events, £25000-35000, £35000-50000, Over £50000, London & SE
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How To Apply
If you are interested please send us your CV and a short paragraph about what you think you will bring to this role that sets you apart from other applicants.
Ref: 12365
Equal Opportunities
Jacobs Massey provides our recruitment services, for both clients and candidates, within an equal opportunities environment. We are committed to taking positive action in order to promote such equality of opportunity. Our recruitment procedures are based on the requirements of the job, irrespective of race, gender, gender reassignment, marital status, sexuality, disability, religion or age. Appointments are always made on the basis of merit and we welcome applications from all members of the AV community.
Description
We are recruiting on behalf of a leading international audio-visual and live events production company that delivers innovative technical solutions for the entertainment, corporate and live events industries.
With over 20 years of experience and operations spanning 12 countries, our client has established an impressive reputation for delivering high-quality technical production services and supporting some of the most ambitious live events and productions.
Specialising in audio, video, lighting, rigging and staging, the business combines cutting-edge technology with creative expertise to deliver exceptional experiences for clients across a wide range of sectors.
As part of its continued growth, our client is seeking a driven and commercially focused Business Development Manager to generate new business opportunities, develop client relationships and drive revenue growth
• Proactively identify and generate new business opportunities across the AV, live events and entertainment sectors.
• Build and maintain a strong pipeline of prospective clients through networking, cold outreach and business development activities.
• Manage the complete sales cycle, from initial prospecting and client engagement through to proposals, negotiations and closing deals.
• Develop and present compelling technical and commercial proposals tailored to client requirements.
• Promote the company's full range of AV and technical production services, including audio, video, lighting, rigging and staging.
• Achieve monthly new business sales targets and contribute to overall revenue growth.
• Negotiate commercial agreements while maintaining agreed profit margins.
• Build strong relationships with new clients to encourage repeat business and long-term partnerships.
• Maintain accurate CRM records, sales forecasts and pipeline reports.
• Represent the business at industry events, networking opportunities and client meetings.
Skills & Experience
• Proven experience in business development or new business sales, ideally within the AV, live events, technical production or related industries.
• Strong B2B sales experience with a demonstrable track record of generating leads and securing new business.
• Confident in prospecting, cold outreach, presenting proposals and negotiating commercial agreements.
• An understanding of AV technology, equipment rental or technical event production would be highly advantageous.
• Experience using Current RMS or similar rental management software would be desirable.
• Excellent communication, presentation and relationship-building skills.
• A commercially driven mindset with the motivation to achieve and exceed sales targets.
• Strong organisational skills and experience managing sales pipelines and CRM systems.
• A full UK driving licence and willingness to travel to client meetings and pitches.
What's on Offer
• Competitive basic salary with performance-related commission.
• Opportunity to join an established international business with a strong reputation in the live events industry.
• Access to an extensive range of cutting-edge AV technology and technical production services.
• Autonomy to develop new business opportunities and build your own client portfolio.
• Supportive and collaborative working environment.
• Genuine opportunities for professional development and career progression.
This is an excellent opportunity for an ambitious sales professional who enjoys winning new business and wants to play a key role in the continued growth of an established AV and live events organisation.
Vacancy Tags: AV Management, Live Events, £25000-35000, £35000-50000, Over £50000, London & SE
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